LEGO HARRY POTTER CHARACTER STANDEE
Brief
Design a 3D LEGO Harry Potter character standee for a Warner Interactive presentation to retail video game stockists, advertising Warner’s new LEGO Harry Potter video game.
Design a 3D LEGO Harry Potter character standee for a Warner Interactive presentation to retail video game stockists, advertising Warner’s new LEGO Harry Potter video game.
Execution
I created a extremely detailed 3D Harry Potter LEGO character, which stood on an over sized LEGO brick. A combination of materials were used, including black vinyl for his cape, paper mache for Harry's hair and a flashing LED light wand. The character and brick were manufactured using corrugated cardboard mounted with inkjet print and gloss laminated to give a plastic LEGO appearence.
I created a extremely detailed 3D Harry Potter LEGO character, which stood on an over sized LEGO brick. A combination of materials were used, including black vinyl for his cape, paper mache for Harry's hair and a flashing LED light wand. The character and brick were manufactured using corrugated cardboard mounted with inkjet print and gloss laminated to give a plastic LEGO appearence.
LEGO HARRY POTTER HOGWARTS EXPRESS TRAIN FSDU
Brief
Create an eye catching FSDU, which incorporates the Hogwarts Express train and can be viewed form all sides. Take into account a large stock holding.
Create an eye catching FSDU, which incorporates the Hogwarts Express train and can be viewed form all sides. Take into account a large stock holding.
Execution
I created an innovative FSDU solution, with DVD pockets set within a stone tunnel feature. It was also possible to build the front of a 3D train within the restraints of the FSDU footprint.
I created an innovative FSDU solution, with DVD pockets set within a stone tunnel feature. It was also possible to build the front of a 3D train within the restraints of the FSDU footprint.
FRONT VIEW (LEFT SIDE)
Video game pockets create a bridge construction around a 3D Hogwarts Express Train
feature with lug on character cladding
Video game pockets create a bridge construction around a 3D Hogwarts Express Train
feature with lug on character cladding
FRONT VIEW (RIGHT SIDE)
Video game pockets create a bridge construction around a 3D Hogwarts Express Train
feature with lug on character cladding
Video game pockets create a bridge construction around a 3D Hogwarts Express Train
feature with lug on character cladding
REAR VIEW
Large graphic panel on reverse of FSDU, creates a 360 degree viewable FSDU
Large graphic panel on reverse of FSDU, creates a 360 degree viewable FSDU
LEGO HARRY POTTER HOGWARTS EXPRESS HALF PALLET DISPLAY
Brief
Create a large 1200mm X 1000mm pallet sized display, which has a stock holding capacity for Box Sets and can be viewed from all sides.
Create a large 1200mm X 1000mm pallet sized display, which has a stock holding capacity for Box Sets and can be viewed from all sides.
Execution
A train shaped pallet display was designed, continuing with the Hogwarts Express theme. The unit held a large volume of stock, which could be accessed from both sides and gave more presence in store.
A train shaped pallet display was designed, continuing with the Hogwarts Express theme. The unit held a large volume of stock, which could be accessed from both sides and gave more presence in store.
3/4 FRONT VIEW HALF PALLET VIDEO GAME DISPLAY
Suitable for displaying Box Set video games
Suitable for displaying Box Set video games
3/4 REAR VIEW HALF PALLET VIDEO GAME DISPLAY
Suitable for displaying Box Set video games
Suitable for displaying Box Set video games
HARRY POTTER DIRECT MAIL INVITATION
Brief
Create an innovative piece of direct mail as an invite for retailers to take a first look at the new LEGO Harry Potter video game.
Create an innovative piece of direct mail as an invite for retailers to take a first look at the new LEGO Harry Potter video game.
Execution
An eye catching solution was designed drawing inspiration from Harry Potter’s owl, who delivers messages in the game incorporating an innovative folding feature to fit in envelope.
An eye catching solution was designed drawing inspiration from Harry Potter’s owl, who delivers messages in the game incorporating an innovative folding feature to fit in envelope.
HARRY POTTER DIRECT MAIL VIP INVITATION
Brief
Create an interactive invite for the VIP launch of LEGO Harry Potter, held at Hamley’s toy store.
Create an interactive invite for the VIP launch of LEGO Harry Potter, held at Hamley’s toy store.
Execution
A Pop Up card solution was designed, which incorporated the Hogwart’s Express train emerging from a tunnel and layered elements.
A Pop Up card solution was designed, which incorporated the Hogwart’s Express train emerging from a tunnel and layered elements.
